Wijayanto, G., Rama, R., Jushermi, J., Pramadewi, A., Rivai, Y. and S, D. 2024. The Effect of Pricing Strategy, Promotional Activities, Market Research, and Supply Chain Management on Marketing Performance in Indonesian Start-ups. International Journal of Business, Law, and Education. 5, 1 (Apr. 2024), 1354 - 1368. DOI:https://doi.org/10.56442/ijble.v5i1.557.