Wijayanto, Gatot, Rovanita Rama, Jushermi Jushermi, Arwinence Pramadewi, Yutiandry Rivai, and Deswita S. 2024. “The Effect of Pricing Strategy, Promotional Activities, Market Research, and Supply Chain Management on Marketing Performance in Indonesian Start-Ups”. International Journal of Business, Law, and Education 5 (1):1354 -68. https://doi.org/10.56442/ijble.v5i1.557.