Pangestika, A., Rahardjo, T. B. W. ., Istiqlal, H. . and Fanani, B. . (2026) “Analysis of the Hospital Marketing Mix and Its Effect on Patient Loyalty in the Outpatient Department of Arjawinangun Regional General Hospital”, International Journal of Business, Law, and Education, 7(1), pp. 67-75. doi: 10.56442/ijble.v7i1.1346.