Nurcahyati, P. ., Prastowo, S. L. ., & Atichasari, A. S. . (2025). Marketing Mix and Service Choice in Photography MSMEs: The Mediating Role of Branding and the Moderating Role of Price. PERFECT EDUCATION FAIRY, 3(4), 122- 137. https://doi.org/10.56442/pef.v3i4.1243