Nashiroh, A. A. S., I. A. . Shiddiqy, and M. N. . Hidayat. “Exploring the Depths of Digital Marketing: A Systematic Literature Review on Segmentation, Targeting, Differentiation, and Positioning Strategies”. International Journal of Business, Law, and Education, vol. 5, no. 1, Apr. 2024, pp. 1270 -83, doi:10.56442/ijble.v5i1.549.