1.
Wahyuni I, Arifiansyah R, Meidasari M E, Siskawati I. The Role of Brand Equity, Digital Marketing, Customer Experience, and Social Media Engagement on Consumer Purchase Intention on Tiktok Shop Application. IJBLE [Internet]. 2024Dec.23 [cited 2025Jul.1];5(2):2806 - 2815. Available from: https://ijble.com/index.php/journal/article/view/942