Strategy Flexibility and Sustainable Digital Innovation

Rinto Syahdan Rinto; Abdul Hadi  Sirat; Hartaty  Hadady; Abdullah W.  Jabid

Strategy Flexibility and Sustainable Digital Innovation

Authors

Rinto Syahdan Rinto Student of Management Doctoral Program, University of Khairun
Abdul Hadi Sirat Faculty of Economics and Business, University of Khairun
Hartaty Hadady Faculty of Economics and Business, University of Khairun
Abdullah W. Jabid Faculty of Economics and Business, University of Khairun

Abstract

This study aims to examine the effect of strategy flexibility on sustainable digital innovation. This research was conducted in Ternate City. The population in this study are all businesses in the city of Ternate. The sample in this study was determined based on a purposive sampling approach with total number of respondents of 115 people. Testing the hypothesis in this study using simple linear regression. The results of hypothesis testing indicate that the hypothesis in this study is supported. Next, recommendations for future research are discussed.

Author Biographies

Rinto Syahdan Rinto, Student of Management Doctoral Program, University of Khairun

Abdul Hadi Sirat, Faculty of Economics and Business, University of Khairun

Hartaty Hadady, Faculty of Economics and Business, University of Khairun

Abdullah W. Jabid, Faculty of Economics and Business, University of Khairun

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Published

2023-08-19

How to Cite

Rinto, R. S., Sirat, A. H. ., Hadady, H. ., & Jabid, A. W. . (2023). Strategy Flexibility and Sustainable Digital Innovation. International Journal of Business, Law, and Education, 4(2), 688 - 697. Retrieved from https://ijble.com/index.php/journal/article/view/228